CLIENT: Convious
Convious, a Netherlands based start-up, approached us to produce an animation that would help explain the functionality of their app. The app, an algorithm driven ticketing system, had to be concisely described to potential clients with the need to sell tickets to large events, exhibits and similar.
As such it needed to be fun and approachable without seeming naïve, and explain the features that needed to be showcased in a simple but clear manner.
Initial challenges to this case were finding a styling that suited the intended message, and working with the script writer to explain functionality clearly in both the voice over and associated action on screen. One of the most important factors was how to demonstrate that the app was tailoring itself to the intended end user.
Overall this was a great project to work on, and one of our earlier projects we had input on across the entire production. Being able to work from storyboard through design and animation allowed us to produce a product we are very fond of.
